A live course with Melissa Mugno and Dave Henrichsen, hosted by Sarah Hornsby, that gives you the systems, mentorship, and coaching to turn your training into a successful myofunctional therapy business.
Clinical skills: assessment, treatment protocols, and working with tongue, lip & buccal ties.
Business skills: your niche, business plan, pricing, systems, and referral relationships.
Define your niche and ideal client, choose a practice model that fits your lifestyle, and build a brand that makes you referable.
Set short, medium and long-term goals, price your services with confidence, and plan marketing that works without the overwhelm.
Software, documentation, billing, communicating with doctors and patients, and managing the financial ups and downs.
Communicate your value, build referral relationships, enroll the right patients, and show up as the expert your community needs.
Set up scheduling, payments, and documentation so your systems scale as you grow.
The four most recent sessions of Dave's study group, full of strategies other therapists have tested.
Fridays at 1 PM Pacific / 4 PM Eastern on Zoom. Every session is recorded and posted the next day, with two years of access.
I took Business of Myo course at the same time as the 12-week course. In my first month, I’ve more than replaced by hygiene income (almost close to doubling it).
There is a huge need for this in our communities and I was warmly received with every provider that I visited. In just my first month, I am undone by how rewarding this work is.
“The course helped guide me through the intricacies and nuances of building a business model specific to how you would envision it to be… The question and answer classes provided a judgement free, safe space to put yourself out there with any questions. I came out of the class feeling super supported.”
Elizabeth Pierce · 2024 MyoMentor Graduate“This course guided me step by step through how to successfully launch my own myofunctional therapy practice. No detail was overlooked, and I felt fully supported every step of the way.”
Sandra Randolph · 2024 MyoMentor Graduate
A pioneer in airway-focused care since 2009. Melissa leads a virtual team at Faceology, consults nationally with dental and orthodontic practices, and has hosted study groups for MyoMentor graduates since 2020. Her background in alternative orthodontic systems and appliances shapes how she builds referral relationships.

Dave completed the MyoMentor 12-Week Course in 2017 and built a successful practice in the Seattle area, first within a dental office and then as an independent, stand-alone business. Since 2019 he has hosted the MyoMentor Newbie Study Group, mentoring hundreds of new therapists.
Join the interest list to hear the next course dates first and get early-bird pricing before seats open to everyone. Class size is limited.
Bundle the 12-Week Myofunctional Therapy Training with The Business of Myo at checkout and learn both halves together.
Any health professional who works as an orofacial myofunctional therapist or uses myofunctional therapy techniques in their practice. It is designed as the next step after MyoMentor's 12-week course.
Every session is recorded and uploaded the next day. Live attendance is encouraged for real-time Q&A, but you won't miss any content.
On Zoom. All you need is a Zoom account and the app on your device.
Four 90-minute modules and five 60-minute coaching calls, with 30, 60 and 90 day check-ins. You stay connected for 14 weeks.
Recordings and course materials are available for two years after the course ends.